- India
- Website design
- WordPress
- Luxury retail
The brief
Oscar Opticians sells original designer eyewear, including Tom Ford, Prada, Gucci and Ray-Ban, from three stores in Jammu: Channi Himmat, Amphalla and Maheshpura. They also ship across India. The website needed to feel as premium as the frames, prove every pair is original, and make ordering simple for people who can’t visit a store.
What we did
We designed a dark, editorial site led by the brands’ own campaign posters. Visitors can explore exclusive brands like Off-White, Celine and Tory Burch, shop by category, see Ray-Ban Meta smart glasses set up in store, book a ZEISS Vision Expert eye test and find the nearest store. For anyone outside Jammu, a three-step WhatsApp flow covers ordering, confirmation and shipping.
