RBTS: ad creatives and Meta lead campaigns

Scroll-stopping ad creatives and always-on Meta campaigns that bring car-rental enquiries straight to WhatsApp and phone.

RBTS: ad creatives and Meta lead campaigns
  • Client: RBTS Rent A Car & RBTS Self Drive
  • India
  • Meta ads
  • Ad creative

The brief

RBTS rents luxury and adventure cars across North India, from city self-drive to 4×4s for Spiti and Ladakh. They needed ads that look as premium as the fleet, and a steady flow of enquiries on a small daily budget.

What we did

We designed a family of ad creatives around real trips and real offers: Spiti adventure packages, per-day pricing for the Hilux, an Audi discount and a “rent a car” brand ad. Then we ran lead campaigns built for how customers actually book, on WhatsApp and by phone.

RBTS: ad creatives and Meta lead campaigns
A selection of ad creatives for RBTS Rent A Car and RBTS Self Drive.

The result

The WhatsApp campaign started 387 conversations at ₹7.34 each on a ₹400/day budget. A separate call campaign brought in 30 phone calls at ₹46.54 each.

RBTS: ad creatives and Meta lead campaigns
RBTS: ad creatives and Meta lead campaigns
Screenshots from Meta Ads Manager: lifetime results as reported by Meta.

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